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Consulting is the process of providing expert advice, opinion and strategies for Business. Consultants — whether individual or firm-based — specialize in a niche industry or trade.

 

Let’s hone in on an important aspect of the above definition: expert. Consultants are experts in their field. They possess knowledge so valuable that someone else.

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Consulting can include a wide range of activities, including problem diagnosis, data collection, feedback, strategy-building, and implementation.

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Today, consultants are ubiquitous in the business world even beyond their advisory role. They frequently pop up when one leafs through business magazines, attends business events, or checks the shelves of bookstores or billboards at airports. There is hardly an issue of any leading business magazine that does not have an article referring to management consulting firms or individual celebrity consultants and management.

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Consultants have actually replaced academics, and even managers, as the leading ‘experts’ on business matters, and as such are influential in determining our understanding of contemporary organizational issues. 

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